October 2009 marks the re-launch of one of the UK's leading comparison websites, the Car Insurance Megastore - offering consumers the ability to compare car insurance quotes (http://www.carinsurancemegastore.co.uk) online.

After a three year stretch with it's original branding the owner, Mr Wayne Lee felt it was time for a new look. "The original style of the website and marketing materials served us well for the last few years but since then, the website has taken us in a different direction and I wanted the new brand to reflect that. We wanted to give the website a more upbeat feel and simplify it to bring it more in line with a modern clean, minimalist design and the be fast for gaining quotes on the move the state of the art I Phone technology." said Mr Lee.

The Car Insurance Megastore is one of the market leaders when consumers are looking to compare car insurance quotes in a bid to save money on yearly car insurance policies or find a specialist scheme for classic or high performance sports cars.

One of the hardest accomplishments that the Car Insurance Megastore achieved was to distinguish itself from the other typical insurance aggregator websites and stand out as a car insurance comparison site that can offer truly individual specialist schemes to consumers and especially those with a more specialised vehicle type looking for a more bespoke policy specifically tailored rather than desperately trying to obtain the lowest quotation possible, regardless of policy quality and features.

In a world of low prices and competitive quotes, major car insurance compare websites have focused less on questions like:

1. Does the car insurance policy actually offer a good level of cover? 2. Does the policy take into account the previous driving experience and car types the policy owner has owned? 3. What features does the policy contain and are they relevant to the policy holder?

Focusing more on ushering the consumer towards the lowest quotation thus overlooking the fact that what is included in the policy is more important than the price quoted.

The Car Insurance Megastore is perfectly geared towards offering the general consumer with a low insurance quote but specialises in offering those interested in a policy's features to actually structure and tailor their needs into the policy. With a horde of insurers at its disposal, and an award winning team of underwriters, the Megastore has ascended to one of the UK's fastest growing websites to compare car insurance quotes (http://www.carinsurancemegastore.co.uk).

Mr Lee, founder of the Car Insurance Megastore believes that the secret to his success is a strong brand which is easily identifiable as a car insurance comparison supermarket, The new development of the site being superfast loading and with the new I Phone application making it easy for consumers to gain a quote direct to there mobile phone, with clear zoomable text options with just a double tap of the I Phone helps consumers compare all the big names in insurance for a competitive quotation whilst still retaining the quality of cover that the Megastore has become known for.

The new website went live on October 1st 2009 to the delight of the existing customers, the team at the Car Insurance Megastore have now turned their attentions toward further simplifying the online quotation process and reduce quote time even more, planning to re-launch the quotation engine later this year.

To check out the new branding, find out more or compare car insurance quotes (http://www.carinsurancemegastore.co.uk) online using the Megastore's simple online quotation engine - simply head over to the website today at www.carinsurancemegastore.co.uk and be sure to add this site to your I Phone and gain another useful free application.