IMRE behalf of the Agency for registration NAVA

Copyright: PR Newswire
Source: PR Newswire
Wordcount: 311

- Agency to launch campaigns positioning integrated NAVA as Expert

Retirement Solutions for the insured --

BALTIMORE, March 23 / PRNewswire / - IMRE a full range of marketing services, announced today that it has added NAVA, the Association for Insured Retirement Solutions (R), the enlargement of its customers file financial services business practices. IMRE will offer a mix of creative strategy, public relations, media planning and digital services to increase awareness of NAVA, a leading association for the information and tools related to retirement provided as annuities.

"We were drawn to IMRE because of their deep expertise in financial services space and their creative, results-oriented ideas," said Cathy Weatherford, president and CEO of NAVA. "The agency is a natural choice to help us become a more reliable resource solutions for insured retirement between investors and financial advisors."

Working with NAVA, IMRE will implement a communication campaign in 2009, which will include a rebranding, a new website of the investor, an aggressive strategy and media relations. In addition, IMRE will print and implement an advertising campaign online, and the use of digital communication tools to raise awareness among investors and insurance consultants on retirement planning, such as annuities .

"We are excited to be able to apply our deep knowledge of financial services and expertise to NAVA exciting and ambitious business goals in 2009," said Paul Eagle, Vice President, Financial Services, IMRE. "We look forward to continuing to position itself as NAVA expert insured retirement solutions."

About IMRE

IMRE is an expert in marketing for business-to-business and business-to-consumer clients in the financial services sector. IMRE Online specializes in the generation and brand loyalty for clients that include Travelers, MetLife, Association for Financial Professionals, and AmWINS among others. Digital services, advertising, marketing and public relations. For more information visit www.imrefs.com.

Media Contact: Cara Weigand Imre 410.821.8220

SOURCE IMRE

CONTACT: Cara Weigand Imre, +1-410-821-8220



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