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Clear Choice Health Plans Unveils New Name, Logo, and Brand Promise

 

Tuesday, Sep 08,2009, 11:54:48 PM   Click:

Clear Choice Health Plans, Inc. (OTCBB:CCHN) announced today the unveiling of its new name, Clear One Health Plans, and brand promise, which represents a significant milestone in the company's history and further emphasizes the company's commitment to its customers.

"This is an exciting time for the company and a perfect opportunity to renew our commitment to our customers. We took this opportunity develop a fresh new identity that captures the essence of our mission and the Company's commitment to provide our members peace of mind and confidence in their health care coverage," stated Patricia Gibford, President and CEO of Clear One Health Plans. "The new logo design includes a unique blue and orange butterfly which is a key design element that conveys important corporate values such as heath, wellness, security, approachability, and caring."

The unveiling of the new name begins with a campaign to educate consumers about the Company's renewed commitment to its customers, as well as introduce the new corporate website. The campaign is intended to communicate that Clear One is not a different company, but represents a renewed commitment that builds on the mission to provide community-based health insurance products.

"Since 1995, the Company has stood for a high-touch, local insurance company that is committed to excellence in customer service. Enhancing the Company's brand is one of our most important responsibilities as we continue to grow," stated Gibford.

About Clear One Health Plans, Inc.

Clear One Health Plans offers affordable health plans to meet the needs of employers, providers, and consumers. The company provides health insurance, including Medicare Advantage plans, commercial plans, individual plans, and administrative services to individuals and businesses throughout the West. The company also offers life, disability, dental, vision and voluntary benefits programs, as well as employee benefit services to self-funded employers, associations, Taft-Hartley Trusts, and Chamber of Commerce plans. Clear One is dedicated to the development of community-based employee benefits programs, health insurance, and ancillary plans. For information call 888-863-3637, visit www.clearonehp.com.

Safe Harbor statement under the Private Securities Litigation Reform Act of 1995

Certain statements contained in this press release are forward-looking in nature and involve a number of risks and uncertainties. Such forward-looking statements are within the meaning of that term in Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Act of 1934, as amended. The words "believe," "estimate," "expect," "intend," "anticipate," "plan," "appears," "will," and similar expressions and variations thereof identify certain of such forward-looking statements, which speak only as of the dates on which they were made. The company undertakes no obligation to publicly update or revise any forward-looking statements, whether as a result of new information, future events, or otherwise. Readers are cautioned that any such forward-looking statements are not guarantees of future performance and involve risks and uncertainties, and that actual results may differ materially from those indicated in the forward-looking statements as a result of various factors. Readers are cautioned not to place undue reliance on these forward-looking statements.

SOURCE: Clear One Health Plans, Inc.

Clear One Health Plans, Inc. 
Jennifer Moss Lewis, Corporate Communications, 541-330-4993 
jennifer.mosslewis@clearonehp.com 
or 
Patricia Gibford, President and Chief Executive Officer, 541-330-8114 
patricia.gibford@clearonehp.com

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