iPipeline Rolls Out 'iGO e-App Green' Initiative

iPipeline, a developer of on-demand software that supports marketing, selling, and processing solutions for insurance carriers, distributors and producers, announced the launch of its "iGO e-App Green" Initiative.

The initiative promotes reducing paper use and carbon footprints in the insurance industry through the use of iGO e-App, an intelligent electronic form and clean technology. As part of the iGO e-App Green Initiative, iPipeline is offsetting its own business office emissions, supporting Carbonfund.org's reforestation projects to reduce carbon emissions around the world.

iGO e-App, developed by iPipeline, enables insurance carriers, distributors and agents to avoid the millions of sheets of paper and resulting carbon footprint from paper-based insurance applications. This makes iGO e-App a clean technology that reduces paper use, clutter and costs as well as the carbon footprint from paper consumption and waste. The technology is currently in use by many of the nation's top insurance carriers.

"Global warming is one of the most addressable, critical challenges facing us. The average insurance application and policy consume an 8" high by 6-8" diameter piece of timber. Now consider the 700 million sheets of paper used to support the agent and carrier selling process every year. The reduced paper use, paper cost savings, carbon footprint reduction, and increased agent productivity are huge benefits resulting from iGO e-App," said Tim Wallace, CEO, iPipeline. "We are eager about implementing this initiative and proud to contribute in our own way to greening the environment."

iGO said e-App Green carriers using iPipeline's intelligent, clean technology include: AAA Life Insurance, Assurity, Genworth Financial, ING, MetLife, Nationwide, Pacific Life, and Transamerica. iPipeline will be expanding its offering of clean technology for the insurance industry with its soon-to-be-released offering of e-Policy.

iPipeline is an Independent Software Vendor (ISV) using Microsoft software and platforms to develop the majority of its clean technology solutions.