Communications Director Honored With NAIC Diamond Award

 

Thursday, Mar 05,2009, 2:44:15 PM   Click:

KANSAS CITY, Mo. (January 5, 2009) - The National Association of Insurance Commissioners (NAIC) recently honored Scott Holeman, Communications Director with the NAIC Diamond Award for its achievements in several iniatives for the organization. Holeman, who joined the NAIC in 2004, was presented the award by the NAIC Acting Executive Vice President and CEO Andrew Beal.

"Under the direction of Scott, he and his team have developed all aspects of the NAIC communications programs," said Beal. "Thanks to Scott's commitment, professionalism and hard work, the role of the Communications Division has expanded exponentially - and became an integral part of how the NAIC business."

Specifically, Beal recognized the following achievements:

Web Site Traffic - annual traffic on the website at this time last year was 3.1 million visitors (up 214 percent compared to 2006). Web site traffic this year is 5 million euros, up 40 percent over the previous year. The NAIC Web site now receives about 14,000 visits per day.
Insure U - Since its launch in March 2006, the NAIC-winning Insure U consumer education campaign has reached more than 1 billion media impressions. This year, the Insure U program has been expanded to include advice and information on four new situations in life.
Public Service Announcements - This year, the Division of Communications has produced a public service announcement on the long-term care insurance, which reached an audience of 236 million dollars, and a PSA on preparedness disasters, which reached 10 million viewers. In 2007, the "fight against insurance PSA reached an audience of 25 million.
Media Relations and Outreach - The Communications Division is responsible for disseminating information on the NAIC in several different ways, including: the creation of videos, get appearances for regulators in the profiles of media such that The Wall Street Journal, CNN and CNBC, the dynamic creation of publications such as the Annual Report and the Daily News during the NAIC's quarterly meetings.
PIO and Support Forum - The Communications Division plans and organizes an annual session of instruction in the state of the information called PIO Forum. The Division also creates and distributes press releases and other materials that can be used by the insurance-related consumer awareness.

Express criteria for the Diamond Award must be met, including:

The success of a multi-year, high-profile member NAIC initiative.
Leadership, decision, initiative, competence and negotiation skills.
The important and very complex, the initiative must positively impact the NAIC and result in the achievement of its mission.
About the NAIC

Headquartered in Kansas City, Mo., the National Association of Insurance Commissioners (NAIC) is a voluntary organization of chief insurance regulatory officials of the 50 states, the District of Columbia United States and five territories. NAIC primary objective is to assist the State insurance regulators in protecting consumers and helping maintain the financial stability of the insurance industry by offering financial, actuarial, legal, IT , research, market conduct and economic expertise. Established in 1871, the NAIC is the oldest association of state officials. For over 135 years, the state insurance supervision has served the needs of consumers, industry and insurance business in general ensuring that the practice, first line of protection for consumers, while providing platforms for insurance uniform and coordinated systems they need for effective competition in a market in perpetual evolution.

For more information about this service, please contact the NAIC Communications Division, 2301 McGee Street, Kansas City, MO 64108, 816-783-8909.